Tristan Hotham
Question

Do parties' Facebook audiences rise and fall together across Europe?

Answered by Dr Tristan Hotham, researcher on social media, campaigns and politics, from his own published research.

Short answer

Mostly nationally, not Europe-wide. About 26% of month-to-month swings in a page's engagement were shared with its own country, against about 11% for Europe as a whole, and party families did not move together across borders.

What the evidence shows

Caveats

The Europe-wide share is the least certain number, and the pages are the author's own selection, with many more in some countries than others.

Read the research

More questions · All research