Tag: engagement

• Short explainer – Virtual members? How political party membership is changing.

  

  Virtual membership of political parties has become an increasingly important aspect of party organization and campaign strategy in recent years. Virtual members are individuals who affiliate themselves with a particular party but do not have a formal membership status. While virtual membership can be a valuable resource for parties, allowing them to reach a wider…

  Tristan Hotham

  December 18, 2022

  Followers, Short Explainer, Virtual Members

  astroturfing, community, digital communication, election campaigning, engagement, facebook adverts, funding, influence, mobilization, participation, political parties, Social Media, transparency, Virtual membership

• Short explainer – What is the personalization of politics? What are the negatives and positives?

  

  The personalization of politics refers to the focus on the personality and characteristics of political candidates, rather than on their policies and positions on issues. While personalization can have some positive effects, such as helping voters to relate to candidates and making politics more engaging for the general public, it can also have negative consequences,…

  Tristan Hotham

  December 18, 2022

  Echo Chambers, Fake News, Filter Bubbles, Personalisation of Politics, Personalization of Politics, Politics, Social Media

  accountability, ballot box, beliefs, branding, cult of personality, diversity, electoral process, engagement, governance, issues, marketing, media, negatives, personality, Personalization of Politics, policies, policy discussions, policy expertise, political candidates, positives, societal norms, superficial matters, values, voters