Facebook, social media, campaigning and politics expert
Was this was a Brexit election from the Facebook adverts the parties were sending? The answer is yes for some, no for others…
Topic, sentiment and use of leaders across the 2017 and 2019 elections
Parties are feeding us cut up BBC and ITV misinfo with mainstream validity; what are we going to do about it?
With the general election a week away, how are the parties targeting voters on Facebook with messages about Brexit? I explain how A/B testing is being used to identify the most effective campaign themes.
Tory think tank Onward released a report on the 30th October detailing an important new voter group labelled ‘Workington Man’.Continue Reading
Is Boris Johnson worried about his Uxbridge and South Ruislip seat? Snapchat and Facebook targeted communications seen across the constituency would suggest he might be.
We all know that Boris Johnson isn’t universally popular. The Conservative Party seems to appreciate this too. In a newContinue Reading
