Category: Facebook
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Where are Trump and Biden’s Facebook followers located?

Where are Trump and Biden’s Facebook followers located? 2020 data shows Trump (67%) has far fewer US based followers than Biden (88%). This is a reversal of 2016 data that showed Trump having many more US based followers (75% US) than Clinton (56%).
Tristan Hotham
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Biden’s organic Facebook campaign is behind Clinton’s, while Trump is surpassing his 2016 performance

Analysing 4450 posts from equal campaign periods before the 2016 and 2020 Presidential Elections, the data shows that Biden is trailing Clinton’s performance, while in contrast, Trump is exceeding his 2016 performance.
Tristan Hotham
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100 days to the election – Trump v. Biden: The last 30 days on Facebook

It is 100 days to the US 2020 Elections. Although targeted advertising is key to a modern campaign, it is inherently not as powerful as viral socially located organic communications. From the 27th June to the 26th July I examine Trump and Biden’s Facebook profile page engagement. In short Trump is easily winning on Facebook…
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How do we fight fake news and misinformation? Research Access!

A solution to the threats we see on social media? We need better research access!
Tristan Hotham
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I was on Sky News talking with Colin Brazier about Facebook

I was asked on to talk about Facebook’s new Voter Information Center and where the line should be drawn on dangerous content.