Author: Tristan Hotham
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I have created a Substack page
I have created a Substack page – it will examine social media and politics. There will be free content as well as bespoke insights published only for paid subscribers. It is all about social media and digital politics.
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A few early thoughts on the 2020 US election vs the 2019 UK general election
It’s over, and now we can begin to make sense of what occurred, with Biden now awaiting his position, I take a quick look at what went on during the campaign in the below video.
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Two trains slowing to a crawl? Biden and Trump’s Facebook pages – a roundup
Summary Trump has won in the head to head battle between his personal Facebook page and Biden‘s across all engagement metrics. This is seen across total engagement and when averaging engagement to remove Trump’s big advantage from increased levels of posting. Biden has gone backwards compared to Clinton, and Trump is only matching his 2016 […]
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Where are Trump and Biden’s Facebook followers located?
Where are Trump and Biden’s Facebook followers located? 2020 data shows Trump (67%) has far fewer US based followers than Biden (88%). This is a reversal of 2016 data that showed Trump having many more US based followers (75% US) than Clinton (56%).
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Biden’s organic Facebook campaign is behind Clinton’s, while Trump is surpassing his 2016 performance
Analysing 4450 posts from equal campaign periods before the 2016 and 2020 Presidential Elections, the data shows that Biden is trailing Clinton’s performance, while in contrast, Trump is exceeding his 2016 performance.
Tristan Hotham 